Best Marketing Agency

Headache Clinic Services to Get Leadson a Tight Budget

Project Overview:

Optimised Google Ads for Edward Botros’ headache clinic, operating with a modest daily budget of $7. The project aimed to demonstrate effective campaign management while generating valuable leads for the clinic.

Solutions:

  • Implemented a targeted Google Ads strategy to maximise reach and engagement.
  • Utilised a customer list and Performance Max (Pmax) campaign to effectively target specific demographics.
  • Continuously monitored and adjusted the campaign to ensure optimal performance and budget adherence.

Achievements:

  • Successfully generated an average of 4 leads per day.
  • The average cost per click (CPC) was reduced to just $0.27, demonstrating cost efficiency.
  • Met lead generation goals in Sydney, Australia, effectively expanding the clinic’s reach.
  • This resulted in additional Google Ads projects and further strengthened the client relationship.

This project successfully showcased the potential of optimised Google Ads in generating leads within a limited budget. 

The strategies implemented achieved the clinic’s immediate goals and paved the way for future collaboration, reinforcing the value of targeted digital marketing in healthcare.

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